The Power of Story
Based in Perth, Western Australia, Mintox Media is a videography company that produces corporate videos for promotion, training and safety. While Mintox Media specialises in videos for the mining industry, it also serves companies focused on education, construction, agriculture, technology, aged care… the list goes on.
So, what really sets Mintox Media apart?
It’s the understanding that creating a memorable corporate video takes more than a montage of pretty shots. It’s all about the story.
Just like a feature film, a corporate video needs to introduce main characters, establish stakes, present a formidable challenge and take the viewer on a journey as the heroes overcome numerous obstacles to save the day.
Captivating storytelling is the only way to engage your audience and get them to retain the information you need them to apply.
There are infinite ways to tell a corporate story. Whatever format you choose, crafting a narrative that moves effortlessly from A to Z is essential. It takes understanding, enthusiasm and a slightly obsessive attention to detail.
That’s where I come in.